Monday, September 20, 2010

A new day for Madeleine Brand

The former host of NPR's 'Day to Day' newsmagazine returns to the airwaves with a new weekday show on KPCC-FM.

By Steve Carney, Special to the Los Angeles Times

Madeleine Brand (source: SCPR)
When Madeleine Brand was named co-host of National Public Radio's "Day to Day" in 2006, the newsmagazine was the network's fastest-growing show. The Los Angeles native had joined a small coterie of NPR hosts that included public-radio icons such as Bob Edwards, Linda Wertheimer and Brand's mentor, Susan Stamberg.

"I felt like I was joining this august company but that they had given me the freedom to update it," Brand said. "And then … they didn't."

In 2009 NPR canceled the program, a victim of the recession. But Monday, Brand premieres her own show at 9 a.m. on Pasadena-based KPCC-FM (89.3), which she said has the vibe of the pioneering days of NPR.

"I'm kind of feeling like I'm where they were. It has that spirit of 'just figure it out,'" Brand said. When you're understaffed and not overproduced, "that's when the excitement happens."